The Gutenberg Communications approach to public relations centers on creating compelling messages, story angles and points of differentiation to build awareness of an organization, its products, services, management and unique value proposition.
In today’s highly competitive markets, effective communications with both internal and external audiences is critical to an organizations success. The most successful organizations leverage public relations to carve out an identity for their brand that resonates with prospects, customers, employees, partners, investors, the media, competitors and other stakeholders and influencers.
The Gutenberg team possesses many key skills sets that enable us to deliver truly impactful and effective public relations programs. Many members of the Gutenberg team have a background in print and broadcast journalism which enables us to think the way that members of the media do when we develop materials for the media and conduct outreach.
We also are a team of seasoned media relations experts who really know the media – we call on and meet with key reporters, editors and producers from top-tier print, online and broadcast media outlets on a regular basis. Instead of pitching the media, we engage them in an ongoing dialogue so that when you’re ready to tell your story they are ready to listen.
| Services | |
| Media Relations | Media Training |
| News Release Distribution | Media Tours |
| Press Kit Development | Industry Awards Programs |
| Byline Development and Placement | Perception Audits |
| Brand Positioning | Case Study Development |
| Marketing Collateral Development | Editorial Services |