NEW YORK, March 31, 2009 — Gutenberg Communications, a global, strategic communications firm offering public and investor relations services, today announced that Loretta Ucelli, former Assistant to the President and Director of White House Communications for President Bill Clinton, will consult with the firm on its communications programs as they continue to expand across industries. Acting as senior advisor, Ucelli brings a wealth of strategy and development expertise that will enable new and existing clients to build globally-recognized brands.
Prior to her role at the White House, Ucelli was the Associate Administrator for Communications, Education and Public Affairs with the Environmental Protection Agency (EPA) where she led efforts to transform the EPA’s overall communications strategy. More recently, she was Senior Vice President for Corporate Communications at Pfizer Inc., the world’s largest research-based pharmaceutical company. She also served as Executive Vice President for Communications and External Relations at Columbia University and oversaw the institution’s government and community relations programs.
“Gutenberg Communications offers deep insight into how the global markets interconnect and creates uniquely tailored communications campaigns that help clients achieve their overall business goals. I look forward to working with the team to help strategically position organizations for success in this challenging economic environment,” said Ucelli. “The dramatic changes that have taken place in the communications landscape require new strategies and approaches for building brand and reputation.
“Loretta’s experience at the highest levels of government and corporations brings a unique perspective to issues and problems that lie at the intersection of communications and public affairs,” said Harjiv Singh, Co-founder and CEO, International of Gutenberg Communications. “As government and private sector support for alternative energy programs and health care reform increases over the coming months, companies will face opportunities and challenges that demand a new communications strategy. We hope to help organizations meet this need, and Loretta’s guidance will be critical to our success.”
Ucelli currently works independently as a strategic communications consultant in New York City. Her experience spans multiple sectors including health care, energy, academia and non-profit.
About Gutenberg Communications
Gutenberg Communications is a global full-service, strategic communications firm offering public and investor relations services. The firm leverages communications to key audiences across a global landscape for clients in numerous industries including technology, real estate, financial services, healthcare, academia and conference marketing. Gutenberg Communications is built upon a foundation of services that include executive thought leadership, media relations, crisis communications, executive speaking, event planning and investor relations. Gutenberg Communications is headquartered in New York and has offices in Silicon Valley, Boston, London, Mumbai, New Delhi, Bangalore, and Hyderabad.
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Kerri Hazama
Gutenberg Communications
212.810.4168
kerri@gutenbergpr.com